Shemelive is a lifestyle “community” that is more about sharing life, but in terms of business value, it is a “consumption decision-making” platform. Consumption decision-making means more that it plays a decisive role before consumption. According to the official introduction, “Shemelive is a fashion social e-commerce platform of Online celebrities under British Shemelive. Focusing on style, fashion and shopping, from street culture to high-end fashion, from wearing skills to makeup and skin care and food exercise everyday, we can catch global fashion trends and start a fashionable life together with millions of fashion players.” Shemelive combines user recommendation notes with purchasing power, and offers good products from all over the world, making it easy for consumers to purchase.
As of March 2022, Shemelive has thousands of influencers and millions of consumers, and the growth rate is quite fast. Shemelive can quickly become popular, which is inseparable from its own operation philosophy and business model. The platform is committed to creating a rich and diversified world, and is a fashion social e-commerce live broadcasting platform integrating online celebrity live broadcasting, content creation and fan economy. In the future, Shemelive will cooperate with global excellent DTC brands to share and spread SHEME lifestyle.
Shemelive content is mainly composed of the following three parts, the first is UGC, which refers to user-generated content, which is the main content source of Shemelive. The second is PGC, which is the professional generated content. On Shemelive, some content is finely divided and has multiple vertical accounts. The third one is PUGC, which means professional generated content +user generated content. Since its inception, Shemelive has been committed to building a platform for users to trust, and for Shemelive, ensuring the quality of products is the key to gaining popularity on the platform. In terms of product management, Shemelive advocates: genuine self-management. More and more brands choose to sell on Shemelive, adopting two modes of brand authorization and brand direct marketing to ensure the quality of products purchased by users on Shemelive. It positioned itself as a shopping and daily sharing platform. Many brands have entered, from beauty, entertainment, games, fitness and other fields, major brands have opened official mall on Shemelive to sell products.
On Shemelive, users have more than one identity. Some of them are both consumers and sharers. Users can buy goods and share the shopping experience with other users on the platform. And Internet celebrities can open their own live-streams to share products. Users directly share their consumption experience with consumers, which can increases the authenticity of products. For operators, improving product conversion rate is the key to product success, and Shemelive is a faithful practitioner of improving product conversion rate by using users’ real reputation. Take Taobao for example, users will read some user reviews in advance before buying products. On Shemelive, the real consumption experience of a large number of users has become the largest consumer word-of-mouth database in the world. At Shemelive, the brand and platform can listen directly to the authentic voice of our customers. Almost all of Shemelive’s users are young people. These young people believe that good things are worth good prices, they pay attention to brand and quality. They spend even more wisely than we do. For example, in order to find better things, they will spend time to read online reviews and check the guide. So they need a platform and Shemelive can do that. Compared with the users on conventional e-commerce platforms, the biggest characteristics of these people are more desire, stronger consumption power and higher requirements for quality of life. Rich content enables Shemelive platform constantly give out new vitality and naturally drives users to fission. It also makes Shemelive more special among many Apps. Based on the special user groups, Shemelive provides a platform for these groups to gather people who love to share and communicate with each other on the same community platform, which builds the unique content castle of Shemelive. Looking at the same type of APP, Shemelive’s overall diversity, by contrast, can gain a lot of users.
Shemelive’s slogan “Mark my life”, which defines the biggest advantage of the platform by digging its own content advantage: The spread of label notes is the output of content culture, at the same time with the help of various marketing means to attract a large number of traffic, open Shemelive to the leading page, these overwhelming quality content is the core business to attract users. Shemelive seized the opportunity of this era, the knife began to divide the Internet traffic cake. One of the most important decisions was to position the platform as “life”, an accurate entry point. It found an entry point for mobile search and developed into a full-path service platform for life search. The reason why users will search is that everyone has encountered a variety of problems in life. This is a very frequent demand, and there must be situations that have never been encountered or that could not be solved before. At this point, other people’s experiences are to them encyclopedias and guides. Getting search results quickly is the ultimate in efficiency and certainty that makes the user experience great.
Shemelive, a must-have “shopping artifact” for young consumers. Young content, young users, with the help of stories to create emotional resonance between users and the brand. In addition, embedding brand advertisements and using story-based marketing mode to increase brand exposure has become a new choice for many brand managers to strengthen brand vitality. Come to Shemelive, mark life, share the daily life, share and discover a more wonderful world together!
Download on Google Play: https://play.google.com/store/apps/details?id=com.xiyin.shemelive
Download on Appstore: https://apps.apple.com/US/app/id1561323712?mt=8
Whatsapp: +86 18180721080
Media ContactCompany Name: SHEMELIVE LIMITEDContact Person: ViolaEmail: Send EmailPhone: 0044 2084 323 088Country: United KingdomWebsite: https://www.shemestar.com/
