According to the latest report by IMARC Group, titled “Operational Intelligence (OI) Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025”, the global operational intelligence (OI) market grew at a CAGR of around 13% during 2014-2019. Operational intelligence (OI) is a data collection analytics technology based on automated data gathering techniques, such as artificial intelligence (AI), machine learning (ML), and data warehousing. It monitors business processes and activities in real-time. The technology also exhibits scalability, on-demand report generation, complex event processing, and dashboards and visualizations. OI offers in-depth insights into the functioning of IT systems and determines activity patterns on the network to prevent data breaches. It is used with big data to deliver key performance indicators (KPIs) and operational metrics.
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The banking, financial services, and insurance (BFSI) sector widely employs the OI system to monitor the high volume of data generated in real-time and ensure uptime of critical financial systems. Moreover, it is increasingly used in the logistics industry to gain real-time insights into supply chain operations. The increasing focus on patient-centric care has further promoted the adoption of OI in the healthcare industry to enhance resources and streamline workflow. Furthermore, the widespread integration with social media platforms in social media platforms (SMEs) to identify trends, reach a wider audience, and simplify data gathered from IT infrastructure augments the market growth. Besides this, the rising e-commerce industry and increasing security breaches are further expected to contribute to the market growth. Looking forward, IMARC Group expects the global operational intelligence (OI) market to continue its strong growth during the next five years.
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